Author Archives: Dave

How much should you invest on a logo design?

Are you considering to start a business and not sure on how much to invest on logo design? Have you got a few quotes and the range of price is confusing? This article will help you understand how much is good enough. While I hope to make you understand the best budget is the one [...]

Use Social Media to Grow Your Business

Social Media Marketing can be an extremely effective way to reach your target audience, educate them about your company, industry, products and services, and sell more stuff. The trick is knowing that Social Media is merely a tool and that consumers expect more from you than they’ve ever done in the past. Knowing this will [...]

When do I need a new website

“Our website is a few years old and some aspects are outdated. But it’s hard for me to justify to the board (and me) the expense of redoing it in a major way. Should we just bite the bullet?”

Digital marketing: one size won’t fit all

I’ve been monitoring the buzz from Econsultancy’s Online Marketing Masterclasses and I haven’t been surprised to hear some very familiar messages. I spotted one that I thought was worthy of further discussion on Econsultancy’s Twitter feed yesterday afternoon: @Econsultancy: #OMM Key lessons learnt by Dell – Customers ARE talking about your brand. Either you can [...]

HTML 5 Frees Up Multimedia

Though many web users may not be aware of this, HTML (one of the components making up web pages) has versions. Each new version adds new features, deprecates others and sometimes drops them entirely. Support for any new features is not always immediately available (sometimes we need to wait for new releases of our favourite [...]